• Analysis of the truth in advertising on the efficacy provided by assisted reproduction clinics
Juan Aznar, Julio Tudela, Justo Aznar

Abstract

This paper analyses the efficacy data from assisted reproduction clinics, obtained from both scientific society reports and from studies published in specialised journals, in order to compare them with information published by Spanish assisted reproduction clinics on their websites. It aims to verify whether this information matches the reality of the findings in the media analysed or, in contrast, differs from the aforementioned scientific evidence. Our study shows marked discrepancies between the evidence of existing statistical data, and figures published by most of the clinics on their websites, which could
constitute false advertising.

keywords

assisted reproduction clinics, live birth rate, pregnancy rate, in-vitro fertilisation, intracytoplasmic sperm injection, false advertising

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